I Think, Therefore…iPad?

I Think, Therefore…iPad?



By Elianne Halbersberg

“Our most advanced technology in a magical and revolutionary device at an unbelievable price.” — apple.com

“Um … OK … but for $499, which is still a huge amount of money to some of us, what does it really do?” — PlanetIll.com

Funny thing about Apple: They have a remarkable talent for making us want everything they manufacture. It can’t be the price: nothing Apple makes is consumer-friendly from a financial standpoint. Sure, once you go Mac … well … you know the saying, but it takes months — if not years —of saving to make that purchase.

Computers aside, the Apple brand has become so much more than MacBooks and iMacs. They’re all about phones, software, music — and now the love-it-or-hate-it, poorly named iPad.